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What is your Elevator Pitch?

An elevator speech is your elevator pitch or sales opening walk. It is intended to be brief (usually 90 seconds max or just 3 sentences long), with an introduction, a middle, and an ending. Elevator speeches are usually given during job interviews, or when introducing yourself to get more leads. This speech is also meant to give your audience an "at a glance" overview of what you offer (either in product or service), so you can emphasize the most important factors.

What is your elevator pitch not? Your "about me" speech should not include your work experience, meaning - how you came to the point where you're currently at. The purpose of this talk is to sell yourself. You want your audience to get an idea of who you are, what makes you different, and why one would be inspired to learn more. A good elevator pitch does not try to sell the company or the product, but it does tell your audience about you, what you offer and why you are unique.

So, what is your elevator pitch? You are allowing yourself to sell yourself to a potential hiring manager or a prospect. An elevator pitch is a chance for you to speak up and make an impression with your audience. It's a short speech that makes you more appealing than others in the room. Your talking time is limited, but your talk should grab the attention of your audience and get them to take you seriously.

A few things to note:

  • 30-90 seconds is an ideal timeframe for your pitch

  • Avoid talking too fast!

  • Practice. Practice. Practice.

  • Answer the three questions: Who are you? What do you offer? What makes you unique.

At the end of the day, don't be afraid to sell yourself, and certainly don't be afraid to ask for feedback until you feel you get it right. Good Luck and I can't wait to hear your pitch!


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